Success is different for everyone. What you define as success should be what you aspire to have and to become for your life. The book stresses that individuals should become people of increasing value. The book offers 200 simple principles for achieving success, and is written around three main areas: increased productivity, importance of networking, and taking the initiative and making things happen. Simple principles include: identify the skills that you have, then put them to use, never eat alone, write your own blog, be sure not to burn bridges, don’t wait to be told, make your voice heard, and don’t be afraid to break the mold.
Simple Principles: To Think Big And Achieve Success. By Alex A. Lluch and Helen Eckman, 2008, WS Publishing Group, San Diego, CA, ISBN: 978-1-934386-07-1.
